The digital world is now the world’s biggest platform which we use for all our daily activities. The internet is now so much indulges in our lives that even to order the food or to call a cab, we use it. Moreover, some of the world’s biggest businesses or the enterprises are entirely based on the products or the services that are internet based. That is why every field or area that is related to the internet is getting fame day by day, and thousands of people are choosing the internet to earn their bread and butter. Out of all the internet related jobs, the digital marketing is one area which is gaining more fame than others. That is why every year hundreds of people around the world choose digital marketing and learn the dynamics of the digital marketing on their own due to lack of learning resources.
Despite the use of digital means, you will find many degree programs like bachelors in website design service, but the number of universities which offer any degree program in digital marketing is very few. That is why the beginner digital marketers find different sources for learning. That is why the writers like me write these type of articles to educate them.
In the next lines, I am going to write about top five tools of digital marketing from which every beginner digital marketer should start his career in the digital marketing.
- The Buffer:
The Buffer is one of those smart tools that make your life easier in the digital world and can make you more productive. The Buffer is the best tool for the social media marketers because it helps you to organize your every account on different social media platforms. Through the Buffer, you can post, schedule or even analyze your postings across all the social media platforms. It is free for all but also have a business version which is only for the professionals and experienced marketers. A beginner in the digital marketing can use the free version for a start.
The Ahrefs is another smart tool which can help the people related to the SEO a lot. With the Ahrefs, an SEO person can track all the backlinks of his website, can do better keyword research or track the keyword rankings too. Including the Ahrefs in your SEO strategy can always keep you one step ahead of your competitor because you can analyze their digital marketing strategies too.
Those who do the content marketing or run the SEO campaigns, the Buzzsumo is a tool which can help them to know which content is striking the public and which not. This tool tells you about the content and helps you altering your content in the lights of the Buzzsumo analysis. Moreover, it is very easy to use too. You just have to write the query in the search bar, and it will show you the result just like any other search engines.
Yoast is a complete website analysis tools which make your website’s positive and negative features prominent. With the Yoast, you can optimize every aspect of your website for the search engines. It helps the web copy writers of your website the write an ideal optimizable Meta and Meta description and also gives your page an SEO rank.
The SEMrush is a smart tool which helps you in archiving your all the digital marketing goals for the SEO, social media and PPC. This is an all in one tool which should be installed in the browser of every beginner digital marketer.